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Title: Marketing and Advertising/Internet Marketing/News and Media - avant|marketer A source for internet advertising strategy, insight & news. Features interviews with Internet Advertising industry insiders.
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Motion_Lab_Systems Supplies research quality, multi-channel EMG systems and software that can be used to record EMG with any motion capture system.
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Interactive Advertising Strategy & Intelligence - :::avant|marketer::: @import "http://www.avantmarketer.com/index?css=live/mainpagesstylesheet.css";// Cookie Functions -- "Night of the Living Cookie" Version (25-Jul-96)//-->      var zflag_nid="161"; var zflag_cid="26"; var zflag_sid="0"; var zflag_width="728"; var zflag_height="90"; var zflag_sz="14";  Wednesday, November 19, 2008 Is Overseas Online Creative Outsourcing the Future?  Reflections On the Launch of Bannerjee & Partners In ClickZ's words, a group of "former big agency executives" is launching a creative shop that outsources the bulk of the production work to offices in India. Banerjee & Partners will be headquartered in New York City, and " interestingly " plans to do most of the concept development in New York using standard creative teams. The shop will do traditional and interactive work, and plans to be able to offer a competitive product in both channels at about half the cost.Certainly, the writing has been on the wall for a while now that it isn't just manufacturing and low-level service work that can be outsourced. White collar jobs are fair game in any industry. There have even been a few cases of media content production jobs being outsourced to India, so it would seem that it was only a matter of time before the advertising side of the equation got its taste. ....  Read Now  No Good Deed Goes Unpunished With the success (at least that’s what they tell us) of Burger King’s "Subservient Chicken" campaign, it should be no surprise that a spate of me-too... Read Now Lycos Loses One Round In The Good Fight Lycos Europe finally gave up in their attempt to give-as-they-get to/from spammers. Lycos’ high profile “Make Love Not Spam” screensaver was dropped this week, with reps from the ... Read Now (Insert Buzzword) Or Die An article at TheStreet.com this week features comments from an industry analyst who insists that media companies need a “blog strategy”. While “Blog Strategy” sounds... Read Now Something To Cheer About TNS Media Intelligence/CMR reports that overall spending numbers are up not just because more ads are being sold, but because the price of ads is up! For the buyers this seems bleak, but the ... Read Now What Were You Thankful For This Time Last Year? Interactive advertising is still a young industry, but has already known a full cycle of boom and bust. Certainly, we haven’t all been able to gorge ourselves this year like we have... Read Now |
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